One of the basic ways for advertising a brand identity is through a presentation folder. Presentation folders are materials that are usually presented to the client to give an introduction about a company’s profile, services and other info. It is common that sales people are required to have this marketing collateral especially when dealing with clients. There are folders that are completely packed with inserts like brochures, business cards and a CD presentation; while some minimalist folders only show short details displaying their company logo, brief profile and contact numbers. Whatever a company decides on what to include in their presentation folder, it should always be clear and appealing to its target audience. It should also visually convey the message that your company would want say. Be sure to include only important elements and useful content. Corporate folders are often printed on thick, sleek card stock to give an initial impression of the quality. Message-wise, it should also depict the company’s purpose and relevance. For this article, we will showcase premium and creative presentation folder designs as a source of inspiration. The following materials show exemplary uniqueness and good graphic designs. Enjoy!
Design Ideas and Inspiration
35 Creative Presentation Folder Designs for Identity Branding
30 Stunning Party Flyers for Print Design Inspiration
Flyers or pamphlets are single page advertisements commonly used to promote details about an event and newly launched products and services. They are very useful for small scale businesses since they are cheap, effective and informative. It is also very popular among event marketers because they can easily distribute them anywhere. It is especially essential to clubs, restaurants and other similar establishments.
However, there are limitations to this medium. One, many readers are way to busy to read just about anything. They only take time to read what benefits or interests them. It will then be necessary on your end to make your design, layout and copy appealing and easy to understand. Two, printing can become tricky sometimes. You should make sure that your design is translated flawlessly unto paper. With that said, make sure to only get your trusted printing company to do the job for you. Otherwise, you might not get your desired results. To help you get some ideas, we have rounded up 30 party flyer designs. With their excellent designs, you’d definitely enjoy checking them out! Disclaimer: The images on this page are not owned by UPrinting and are used solely as design examples. Please click on the links to see their original sources. View Source
Author: Lee
Source: http://blog.uprinting.com/30-stunning-party-flyers-for-print-design-inspiration/
18 Creative Brochure Design Samples
Creating an effective Brochure Design for a direct mail campaign is no easy task. Most businesses usually have a limited budget and you need to make sure the design will be as effective as possible. When designing a brochure its tempting to cram it full of as much information as possible, but the real goal is to get the reader to take action, not overload them with information. Taking action could be anything from visiting a website to calling a phone number and will vary from business to business.
A brochure is supposed to provide additional information on a topic the potential client or consumer is interested in. It should highlight important benefits, features, build confidence and have the proper call to actions. The design should be eye-catching and consistent with your branding. Clients often give designers a large amount of information to fit into a brochure and fitting in all this information is often the hardest part. Try to beak up the information using white space, sub titles, images and so on. If there is just way to much information, ask the client if its possible to cut down the amount of text.BROCHURE DESIGN SAMPLES
Source: http://www.youthedesigner.com/2009/01/30/18-beautiful-brochure-design-samples/
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