Design Ideas and Inspiration

7 Brochure Ideas To Help Promote Your Business

Stuart Frame - Wednesday, April 27, 2011

Do you want your business’ brochure to stand out from the crowd? With these 7 simple concepts, you can be sure your brochure will stand out amongst all the rest by incorporating flashy design tips.

Use Color

When you take advantage of colour printing, you create the opportunity for eye catching designs.

Be Educational

No one wants to read 3-6 pages of marketing copy on how fabulous a particular product is, even if it’s the greatest thing since sliced bread. Instead, give your readers a reason to actually read your brochure. Make it informative, like this solar power company’s brochure that explains how solar power actually works:

Say Goodbye to Standard Sizes

Your brochure ideas aren’t standard, so why are your sizes? You can print your brochure ideas in a wide range of custom sizes. The end result? A unique brochure design:

Make it Interactive

One of the best brochure ideas is to make your brochure interactive – give your readers a task that leads them back to you, like this brochure with its easy-to-fill-out feedback form:

Stand Out With a Different Design

Everyone at the Exhibition is going to have the same-old, tri-fold brochures. How are yours going to stand out from the crowd? One way is through bright, creative design that forces your brochure to jump out from the stack.

Say Goodbye to Folds

There’s no rule that says your brochure *has* to be folded. In fact, flat brochures are both eye-catching and trendy, like this one:

Go Horizontal

And just like’s there is no rule that says you have to fold, there’s no rule that says you must align your brochure a certain way. While most Tri Fold Brochures will opt for a vertical alignment, you could stand out from the pack with a unique, horizontal layout like this one:



by: ginohttp://blog.uprinting.com/7-brochure-ideas-to-help-promote-your-business/comment-page-1/#comment-12904

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