Flyers or pamphlets are single page advertisements commonly used to promote details about an event and newly launched products and services. They are very useful for small scale businesses since they are cheap, effective and informative. It is also very popular among event marketers because they can easily distribute them anywhere. It is especially essential to clubs, restaurants and other similar establishments.
However, there are limitations to this medium. One, many readers are way to busy to read just about anything. They only take time to read what benefits or interests them. It will then be necessary on your end to make your design, layout and copy appealing and easy to understand. Two, printing can become tricky sometimes. You should make sure that your design is translated flawlessly unto paper. With that said, make sure to only get your trusted printing company to do the job for you. Otherwise, you might not get your desired results. To help you get some ideas, we have rounded up 30 party flyer designs. With their excellent designs, you’d definitely enjoy checking them out! Disclaimer: The images on this page are not owned by UPrinting and are used solely as design examples. Please click on the links to see their original sources. View Source
Author: Lee
Source: http://blog.uprinting.com/30-stunning-party-flyers-for-print-design-inspiration/
Design Ideas and Inspiration
30 Stunning Party Flyers for Print Design Inspiration
Designing & Marketing Your Event or Gig Poster
Somehow, good music and concert flyers always seems cooler than posters for just about anything else. Although they are essentially mass advertising, a good gig poster never seems contrived or corporate, and in fact seem more like art, perhaps because music itself is an art form. That being said, it is possible to make an unsuccessful gig flyer, so we’ve worked out a few tips for getting quality promotional material out there from start to finish in four easy steps, from the conceptual stage all the way through to the flyer printing and distribution stages.
Design
When designing the artwork for a poster that will be advertising a music gig or festival, the most important thing is to stay true to the genre. Essentially, what you want to do is try to translate the ‘feel’ of the music or band into an eye-catching visual. The reason for this is that you want it to catch the eye of people who are into the music you’re promoting, and will subsequently go to buy tickets. Therefore, it stands to reason that your artwork would be something specific to what they like.
Information and Layout
Because the people who see your posters may only get a glance at it (for example if they’re rolling by on a bus or train, or if they’re glancing at a street light as they walk by), it’s crucial to provide the most important information straight up. Don;t bother being cute with witty copy; it needs to make a good first impression, because unless it does, people won’t hang around to read through lots of content. The band or bands’ names need to be at the top in large print, followed by the date and a website.
Printing
Now that you’ve got the design and layout underway, you’ll need to get the flyers and posters printed. Be sure to investigate the quality of paper that will be being used by your flyer or poster printing company, and make sure that the final product is going to be big enough to make an impact. There’s nothing worse than receiving the final copy and realising it’s the size of a postage stamp! On that note, it’s also crucial to make sure you proof read the copy three or four times. And then do it again. And then get someone else to do it again. Once it has gone to the printers there is nothing you can do to fix mistakes, so make sure that you are 100% happy before it is sent off.
Distributing
Now it’s time for the fun part. You may want to enlist the work of casual flyer and poster distributors who can plaster your design all over the city, or you may like to be strategic in where you put the posters. Generally, the more you put up, the better response you’ll get! Be aware of council restrictions on posting flyers – you don’t want to have them taken down as soon as they’re up!
Ways to Attract Attention and Generate Response WIth Postcard Printing
There’s no doubt about it, marketing plays a critical role in business. But with the marketing trends different today as they were in the past, it is important that you dig deeper than your products or services. To attract customers, you need to meet their needs and wants, understand their dilemmas, and provide solution to their struggles.
If you are trying to sell to your customers today, you need to understand that marketing is all about relationships. Nothing will be sold is people don’t trust you. Your prospects have to like you if they will buy from your store, and the best way to do this is to show them you value and care for them.
These days, you have several choices of marketing materials to use in reaching out to your target audience. There’s the modern marketing tool such as email and social networking sites. And of course, the traditional tools that still prove to be valuable these days. If you want to generate leads and customers but don’t want to spend a lot of marketing dollars, you can always go for postcards. It doesn’t actually require a lot to carry out a post card campaign. You simply have to make sure that both sides of the card are designed attractively so people will be drawn to it.
The following are creative ways to make your post cards attention-grabbing and compelling:
- Include a wacky image in your cards to make them interesting.
- Use pictures of your products and design it in a creative and unique way.
- Presents the benefits of your offerings and not only the features and descriptions.
- Present your unique selling proposition in a unique way.
- State a simple yet catchy headline.
- Include an irresistible offer—something that your customers would want to have.
- Put a deadline in your offers to create a sense of urgency. This will encourage people to act at once.
- Include testimonials to tell people how incredible you are.
- Make sure your logo is in your post cards. The logo has to be interesting and memorable so people recognize it easily.
- Present your offer visually. If you provide free items, include pictures of the items. If you offer discounts, show people how much they can save if they avail of your discount.
- Create a card that looks like a stylish invitation.
- You can use your cards as survey form or reminder card so people will have better use of them.
- It is important that you design both sides attractively so people will be drawn to the card no matter which side they see.
- Add attitude to your cards. You can design it humorously or seriously.
- Put value to your cards by putting valuable information on them such as a list of your top products or services or a map to your store.
However you design your postcard printing, what is important is you understand that marketing is more than selling your products. You are also selling yourself. So, create the best design, give your heart in your cards, and you are sure to create the best post cards.
Martha Killian has been writing articles online for 2 years now in a trusted printing company. You can also check out this website for more information about appealing postcards for promoting business and tips on how to make online postcard printing smartly and effectively.
Article Courtesy of ArticleCRUSH Article Directory
20 Interesting Logo Mash-Ups
Who says graphic design isn’t fun? On the contrary, being a graphic and logo designer is quite a thrilling and entertaining profession in itself. Just last week, I managed to find some leisure time and decided on playing with famous corporate identities. The Idea came up when I thought of some major corporate mergers this year. I thought…why not visualize some other famous corporate mergers myself.
Article source: http://www.graphicdesignblog.org/interesting-logo-mash-ups/#more-7939
In under an hour of Photoshop manipulation and with some quick wit, I managed to create 20 side-splitting logo mash-ups. Besides the humorous aspect of my endeavour, these logo mergers will demonstrate how famous corporate identities would look after a merger. So, come along guys and enjoy these 20 imaginative logo mash-ups:
1. Audi + Disney = Audisney
2. 3M + McDonalds = 3McDonalds
3. BBC + CNN = BBCNN
4. Cadillac + Lacoste = Cadillacoste
5. CISCO + Colgate = CisColgate
6. FedEx + Exxon = FedExxon
7. Daihatsu + Subway = Daihatsubway
8. GAP + Apple = Gapple
9. L’oreal + Real Player = L’oreal Player
10. Google + Lego = Googlego
11. Mac + Accenture = Maccenture
12. Pepsi + Siemenes = Pepsiemens
13. Michelin + Intel = Michelintel
14. Nintendo + Dockers = Nintendockers
15. Nissan + Sayno = Nissanyo
16. Oracle + Levi’s = Oraclevis
17. Rolex + XBOX = RolexBOX
18. Shell + Shleter = Shelter
19. Twitter + Terminator = Twitterminator
20. Visa + SAP = VISAP
In the end, I also tried to experiment with my own GDB logo and found Blogger logo to be the best choice for the mash-up…I am sure you’ll like this one too:
Graphic Design Blog + Blogger = Graphic Design Blogger
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In This Section
Recent Posts
Marketing Ideas
- Corporate Christmas Cards 22-Sep-2011
- Attention Grabbing Print Ideas 01-Jun-2011
- How to Combine Print with Online Marketing 26-May-2011
- Top 10 Ways to Distribute Your Flyers 12-May-2011
- Branding Exposure Right Under Your Nose 01-Dec-2009
- Leave Behind to Stay Fresh in the Mind 05-Jun-2009
- Using GeckoPads to Promote Your Business 05-Jun-2009
Business Building Tips
- How to Flex Your Creative Mind 01-Aug-2011
- Advertising - Make it Count and Measure the Results 24-May-2009
- Dealing with Sales Nerves 24-May-2009
- Handling Objections 24-May-2009
- Talk to your Customers 24-May-2009
- Basic Sales Techniques (AIDA) 24-May-2009
- Systems - Generate Consistently Outstanding Results! 24-May-2009
- Small Business Marketing Objectives 24-May-2009
- 10 Tips for Marketing Success 24-May-2009
- Customer Loyalty Suggestions 20-May-2009
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